 HSR
ASSOCIATES Food & Beverage Marketing Consultants specialize in
new products including everything necessary for quick-start and cost
effective market roll out. Our expertise is derived from more than
25 years of intensive experience in food marketing and marketing
consulting both on the East and West Coast.
Our
client experience includes major brand, multi-national food and
beverage companies in all important sectors – frozen food,
refrigerated foods, dry grocery, produce, food service and internet
food marketing. We have also been responsible for launching many new
brands taken from concept or kitchen recipes. These include gourmet,
specialty, natural and organic products.
HSR Associates is unique because we provide a complete package of
comprehensive services for both product development and new sales
campaigns. We can:
- Develop
the products from your recipe or concept
- Name
the brand
- Design
the brand logo
- Work
with the highest qualified chefs and food technologists
to develop commercial recipes
- Secure
the nutritional facts statement and list of ingredients
- Obtain
UPC codes and administer code assignments
- Create
and produce the packaging or label
- Select
a qualified co-packer suited for your needs and budget.
Once
production samples have been made, we can:
- Sell your product through our
national network of food brokers
- Manage
the introduction and sales roll-out
- Secure
trade show space and help man the booth
- Make
headquarter and customer sales calls.
Consider us to be your one-stop marketing and
sales department for new products
What Does It Take to Succeed in the
Food Business?
HSR Associates will
work closely with you to be sure you have a unique and high quality
product, excellent packaging that attracts consumers to “buy with
their eyes”, competitive price programs and aggressive marketing to
assure trade acceptance and consumer trial.
What do we expect
from you? Patience. Persistence. Dedication to success. Realistic
capitalization to get the job done.
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